Elisabeth Deffner Addresses CSUF PR Class

FULLERTON, Calif., May 5, 2014—Bizability Group vice-president Elisabeth Deffner addressed an upper division Communications class at California State University, Fullerton, sharing her insights as a former PR freelancer and, now, the co-founder of digital media and communications company Bizability Group.

Deffner spoke about her career path, which led her from a long career in freelance feature writing and public relations consulting, through editing print and digital publications, to launching the Bizability Group. She then shared some of her experiences working with clients on a freelance basis and, now, on a contract basis.

“It was a lot of fun to address this class,” Deffner said. “The students asked thoughtful questions that really demonstrated the strength of the program at Cal State Fullerton.”

Deffner was invited to address the class by Dr. Gail Love, Director of the Public Relations Concentration in the Communications Department at CSUF.

Bizability Group consults with entrepreneurs, start-ups, small businesses, and businesses poised to expand, providing the services and solutions these companies need in order to grow and succeed. Executive team David Beall and Elisabeth Deffner have a total of more than 40 years’ experience launching and running independent businesses, focusing on practical solutions and communications.

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