Insurance Social Media Client Signs With Bizability

ORANGE, Calif., July 1, 2014 — After selecting Bizability Group as its public relations agency and support for insurance social media and other communications, Insurance Partners, Inc., has experienced growth in its existing insurance social media accounts, and launched four new insurance social media accounts in addition to three insurance blogs.

“It was frustrating to see our Facebook account just sit there,” said Insurance Partners president Nami Singh. “Insurance communications isn’t always easy to maintain. We are excited to see fresh posts go up each day—and see our followers respond to them.”

“Bizability Group focuses on helping clients grow their business—and that’s a process that takes on special meaning when we’re working with a company as mature as Insurance Partners,” said Elisabeth Deffner, Vice-President of Bizability Group. “After more than 35 years in the industry, and serving thousands of clients, Insurance Partners understands the need for continued insurance communications to clients—especially when those clients are living online.”

Bizability Group’s EDGE–Expert Direct Global Exchanges–is a powerful multifaceted approach that combines social media marketing with public and media relations in order to strengthen a client’s branding and market position. For Insurance Partners, the EDGE has taken shape as an insurance social media and communications vehicle.

Bizability Group has overhauled existing Facebook and Twitter accounts and launched new Facebook and Twitter accounts for, and Facebook and Twitter accounts for, both Insurance Partners efforts to focus on those insurance niches. Utilizing proprietary insurance communications and engagement techniques, the Bizability Group’s EDGE is a leader in insurance social media and communications.

Bizability Group consults with entrepreneurs, start-ups, small businesses, and businesses poised to expand, providing the services and solutions these companies need in order to grow and succeed. Executive team David Beall and Elisabeth Deffner have a total of more than 40 years’ experience launching and running independent businesses, focusing on practical solutions and communications.

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